Who We Are

The Wildlife Friendly Enterprise Network (WFEN) is a global community dedicated to the development and marketing of products that conserve threatened wildlife while contributing to the economic vitality of rural communities.

WFEN includes conservationists, businesses, producers and harvesters.

WFEN arose from the Summit on Wildlife Friendly Enterprise held in March 2007 at the White Oak Conservation Center in Yulee, Florida. Representatives of eight countries and 26 entities attended. At the Summit’s conclusion, participants formalized the Steering Committee for the Wildlife Friendly Enterprise Network. The Network sets the global standard for wildlife friendly enterprise and assists members to reach new and dynamic markets.

Our Mission

Our mission is to protect wildlife in wild places by certifying enterprises that assure people and nature coexist and thrive.

Our Principles

• Wildlife Conservation
  We champion the conservation of wildlife in wild places around the world. Our members are committed to the protection of imperiled species and biodiversity.

• Economic Well Being
  We foster economic and social opportunities in rural communities. Certified Wildlife Friendly™ products provide a tangible benefit for conserving wildlife.

• Accountability
  We promote best conservation practices and robust monitoring efforts.